Construction Company Facebook Ads — 72 Leads at $23.22 Each

The Business Problem

A construction company in the Oklahoma/Kansas/Missouri region had inconsistent lead flow and no real system for tracking where their customers were coming from. They were spending money on marketing but had no clear picture of what was working — and no automation to follow up with potential customers fast enough.

What We Fixed

- Created custom video and graphic ad creative through M.E.A.N. Advertising, built to connect with homeowners and businesses actively looking for construction services in their area. - Launched a targeted Facebook lead form campaign that brought qualified prospects directly into the M.E.A.N. Advertising System pipeline — triggering instant associate notifications and automated customer follow-up. - Set up full campaign tracking so cost per lead, ad performance, and return on ad spend are visible and actionable at all times.

Estimated Business Impact

72 verified leads at an average cost of $23.22 per lead. With a healthy close rate, this campaign delivers a strong return on ad spend and a consistent flow of new business opportunities. The business moved from reactive marketing to a proactive, trackable system that works around the clock.