Construction Company Facebook Ads — 46 Leads at $22.82 Each

The Business Problem
A construction company in the Oklahoma/Kansas/Missouri region was struggling to generate a steady stream of new customers outside of referrals. Without a system in place to capture and follow up with leads quickly, potential jobs were slipping through the cracks and going to competitors.
What We Fixed
- Produced custom video and graphic creative for Facebook ads that speak directly to the target customer — visually sharp, message-driven content built to generate action. - Deployed a Facebook lead form campaign feeding directly into the M.E.A.N. Advertising System, where leads are captured, associates are notified, and automated follow-up begins immediately — no leads left sitting. - Implemented end-to-end tracking: every lead, every dollar, every ad is measured so the campaign can be optimized continuously.
Estimated Business Impact
46 verified leads and still generating — at an average cost of $22.82 per lead. This campaign is actively running and producing consistent inbound opportunities. The business now has visibility into exactly what their marketing dollars are doing and a system that converts interest into booked jobs.