Construction Company Facebook Ads — 22 Leads at $26.16 Each

The Business Problem

A construction company in the Oklahoma/Kansas/Missouri region had no structured advertising strategy and was dependent on sporadic referrals to bring in new work. Without a reliable lead source or a system to manage and follow up with prospects, growth was unpredictable and hard to scale.

What We Fixed

- Developed custom video and graphic ad content through M.E.A.N. Advertising — professional, targeted creative designed to build trust and drive form submissions from qualified prospects. - Launched a Facebook lead form campaign integrated with the M.E.A.N. Advertising System sales pipeline, ensuring every lead is captured, routed to the right person, and followed up with automatically. - Built out full performance tracking so the client can see cost per lead, cost of acquisition, and which ads are delivering the best results — giving them complete clarity on their marketing investment.

Estimated Business Impact

22 verified leads at an average cost of $26.16 per lead, with the campaign actively running and building momentum. Early-stage campaigns often see costs come down as the algorithm optimizes — this system is set up to improve over time and deliver an increasingly strong return on ad spend.