Construction Company Facebook Ads — 133 Leads in 30 Days

The Business Problem

A construction company in the Oklahoma/Kansas/Missouri region was relying heavily on word-of-mouth and referrals to keep their pipeline full. Business was inconsistent — some months were great, others were slow. They had no reliable way to generate inbound leads on demand and no system to follow up with prospects quickly.

What We Fixed

- Built and launched a Facebook lead form ad campaign with custom video and graphics produced by M.E.A.N. Advertising — designed specifically to stop the scroll and speak directly to the ideal customer. - Connected all leads directly into the M.E.A.N. Advertising System sales pipeline, where the right associate is notified instantly and automated follow-up begins the moment a lead comes in. - Implemented full tracking across every ad — cost per lead, cost of acquisition, return on ad spend, and which creatives are performing best — so every dollar is accountable.

Estimated Business Impact

133 verified, quality leads in 30 days at an average cost of $9.77 per lead. At a conservative close rate, that's a significant number of booked jobs generated from a single month of advertising. Instead of waiting on referrals, this construction company now has a predictable, repeatable system that fills their pipeline on demand.