Safety Tow Website

The Business Problem
Safety Tow needed an online presence that could sell their product directly to customers while also showcasing the innovation behind it. A generic template site wouldn't cut it — the product itself needed to be the hero of the experience.
What We Fixed
- Built a fully custom e-commerce website on a responsive, modern framework designed to convert visitors into buyers - Developed an interactive 3D model embedded directly on the homepage, letting users rotate and explore the product before purchasing - Integrated a seamless checkout experience optimized for mobile and desktop traffic
Estimated Business Impact
E-commerce sites with interactive product experiences see 30-50% higher engagement and significantly lower bounce rates. For Safety Tow, this translates to more time on site, stronger buyer confidence, and a higher conversion rate at checkout — turning website visitors into paying customers without a sales call.
Visit the live project:
https://thesafetytow.com/